How Pleasure Works: The New Science of Why We Like What We Like by Paul BloomMy rating: 4 of 5 stars
A fascinating and quick read about the mysterious and at times contradictory ways we get pleasure, and to a large extent feel aversion.
There are a lot of enlightening historical tidbits here I didn't know, like a simple chemical test to identify super-tasters along with a lot studies backing up facts about how we place value on ownership and contact around a basic theory of essentialism.
There is a lot of overlap and synchonricity with You Are Not So Smart: Why You Have Too Many Friends on Facebook, Why Your Memory Is Mostly Fiction, and 46 Other Ways You're Deluding Yourself and The Invisible Gorilla: And Other Ways Our Intuitions Deceive Us.
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